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On June 28, 2025, the European Accessibility Act (EAA) will become mandatory across the EU. For businesses, this means products and services must be designed to be accessible to people with disabilities. Companies that fail to comply risk not only legal penalties but also reputational damage.
What is the European Accessibility Act?
The EAA is an EU directive aimed at ensuring equal participation for people with disabilities in digital and physical services. It applies to:
Websites and mobile apps
E-commerce platforms
Banking services and ATMs
Computers, smartphones, and e-readers
Ticket machines, terminals, and more
Who is affected?
All businesses offering digital services or relevant products within the EU must comply. Small companies with fewer than 10 employees and annual revenue below €2 million are partly exempt – but preparing early is still wise to remain competitive.
What does this mean in practice?
For digital services, accessibility includes:
Clear structure: Websites and apps optimized for screen readers.
Alternative content: Images with alt-text, videos with subtitles.
Contrast & usability: High-contrast colors, visible buttons, simple navigation.
Responsive design: Content that works seamlessly on all devices.
Beyond compliance: an opportunity
Accessibility is more than a legal requirement – it’s a chance to improve customer experience for everyone. Accessible websites and apps not only benefit people with disabilities but also enhance usability and often boost SEO performance.
Conclusion: The time to act is now
2026 is approaching fast. Businesses should start now to review and adapt their digital offerings. Accessibility demonstrates responsibility, inclusivity – and opens doors to new customers.
At Reignite, we help companies make their websites, apps, and services accessible, modern, and impactful.
